Calling Professionals Scripts

Hi…is REALTOR’S FIRST NAME in? Hi REALTOR’S FIRST NAME…this is YOUR FULL NAME calling you from YOUR CITY AND STATE. How are you doing? Excellent! Ron…I was conducting a search on the internet for real estate professionals in the THEIR CITY area and located you. I own a company here in YOUR CITY and I am in the process of expanding some of my operations into THEIR STATE. Anytime I move into a new area I personal talent scout top notch sales professionals for my business. I have a very simple question for you. Do you keep your options open at all in terms of earning income outside of what you are currently doing in real estate?

A lot of people will way “Yes”…or “It Depends on what it is”, etc. At that point all I do is say:

REALTORS NAME…why don’t I do this? To be respectful of both of our times, I’d be happy to either drop some information off to you in the mail or send you an email which outlines my company in detail. Which would be better for you?

If they continue to ask…what it is, you can say something like:

REALTORS NAME, to be honest with you, I would be doing a complete injustice to my company if I had to give you a 30-second pitch on it…much like it would be very ineffective for you to give an open house tour over the telephone. If you are open to taking a look, I would be happy to send you some information either via email…or, an audio CD I have that you can play in your car between appointments. Which would you prefer?

The Secondary Question

I use this question often when I am faced with a professional who obviously is open, yet they are hesitant. Not everyone can use this secondary question because it really depends on what you are marketing. Let me clarify. When I ask a prospect if they keep their options open and they reply with an “it depends” type of answer. They are essentially saying yes, but it depends on what it is. So…if you are marketing a product that may help them in their business either directly or indirectly, you can ask this secondary question. Here’s how it goes.

I ask the initial pique interest question and the realtor responds with an “it depends” type of answer. I simply do this:

REALTORS FIRST NAME. Let me rephrase the question. If I could show you how to generate an additional stream of cash flow, while at the same time help you to become even more productive in your real estate business than you already are, is that something you would be incline to take a look at?

A majority of the time, I get a “YES” to that secondary question. You can ask this question if you feel that your product may directly impact their production in their business. So for example…if you are marketing a nutritional supplement that gives people more energy, then taking the product could certainly help them in their overall productivity. But…again, think about it before you ask the question.

CRITICALLY IMPORTANT NOTES: If you have an audio CD that does a great job of presenting information, send the CD rather than the email. Realtors spend a lot of time traveling in their car and are very likely to listen to the CD rather than spend 20 to 30 minutes on a website for first point of contact. Also, if you do not have a CD or a website, USE WHATEVER TOOLS YOU HAVE AVAILABLE TO YOU!!!! You do not need to create your own CD or website. It is very, very important that you utilize the tools that top leaders in your company are using to disseminate information to your prospects.

Real Estate Professional Script # 2

Hi…is REALTORS FIRST NAME in? Hi REALTORS NAME…this is YOUR FULL NAME calling your from YOUR CITY AND STATE. How are you doing? Great! REALTORS FIRST NAME, I understand that you are a successful realtor in the THEIR CITY area. The reason I am calling you is this. I own a company here in YOUR CITY and I am in the process of aggressively expanding throughout the country. I am focusing exclusively on THEIR STATE and am looking for a few extremely talented and driven people to help me expand my business. Are you at all open to taking a look at something outside of what you are doing in real estate if A) it does not necessarily require you having to leave your current career to do it, and B) has a greater potential for creating more income and more free time in your life?

The following scripts are essentially the same as I use for calling realtors. In fact, if you wanted to make your life easy, you could simply memorize the script above and simply use that. Nonetheless, here they are:

The Mortgage Brokers or Loan Officer Script

Is MORTGAGE BROKER’S NAME in please? Hey MORTGAGE BROKER’S FIRST NAME…this is YOUR FULL NAME calling you from YOUR CITY AND STATE. How are you doing today? Excellent. MORTGAGE BROKERS FIRST NAME…let me tell you why I am calling. I run a company here in YOUR CITY that is aggressively expanding our operations into the THEIR CITY area. I’m looking for a couple of very sharp go getters who want to do two things…a) at least double what they are currently making and b) want to potentially get out of a career that is always dependent on the next deal or close to come through. If I could provide you a track to run on that would allow you more money and more free time, would be you open to investigating it? Wait for their answer

I’d be happy to either drop some information off to you in the mail or send you an email which outlines my company in detail. Which would be better for you?

The Financial Planners and Stock Brokers Script

Hi…is FINANCIAL PLANNER’S NAME in? Hi FINANCIAL PLANNERS FIRST NAME, this is YOUR FULL NAME calling from YOUR CITY AND STATE. I run a company here in YOUR CITY and I’m in the process of aggressively recruiting some talent to help me expand my business. I have a business that can fairly easily help you create what would be the equivalent of having $2,000,000 net dollars invested in a conservative account earning 5% interest in less than 12 months for the right candidate. In other words FINANCIAL PLANNER’S FIRST NAME, my business pays its representatives on a recurring revenue basis. Most sales people love it because the income is entirely passive once you build it. Are you at all open to taking a look at something outside of what you are currently doing if you could earn more and create more free time in your life? Wait for their answer.

I’d be happy to either drop some information off to you in the mail or send you an email which outlines my company in detail. Which would be better for you?

The Outside Sales Professional Script

This script is primarily to be used in calling people who are in outside sales. In other words, sales professionals that work “outside” of their offices by calling on people in the field.

Hi is SALES PERSON’S FIRST NAME in please? Hi SALES PERSON’S FIRST NAME. My name is YOUR FULL NAME. I own a company here in YOUR CITY that is expanding down into the THEIR CITY area. I’m in the process of recruiting and identifying some potential leadership to help me run the sales and management side of my business. If I could provide you a vehicle that would allow you to earn more, give you complete and total autonomy, and allow you the opportunity to create a recurring revenue stream that you didn’t have to keep recreating every month, would you be open to investigating it? Wait for their answer.

I’d be happy to either drop some information off to you in the mail or send you an email which outlines my company in detail. Which would be better for you?

The Inside Sales Professional Script

This script is best used when you are calling people who are involved in “inside” sales. People who sell cars, boats, or anything else where they rely on walk-in traffic or conduct most of their business from the office fit into this category.

Hi is SALES PERSON’S FIRST NAME in please? Hi SALES PERSON’S FIRST NAME. My name is YOUR FULL NAME. I own a company here in YOUR CITY that is expanding down into the THEIR CITY area. I’m in the process of recruiting and identifying some potential leadership to help me run the sales and marketing side of my business. If I could provide you a vehicle that would allow you to earn more, give you complete and total independence, and allow you the opportunity to create a recurring revenue stream that you didn’t have to keep recreating every month, would you be open to investigating it? Wait for their answer.

I’d be happy to either drop some information off to you in the mail or send you an email which outlines my company in detail. Which would be better for you?

The Managers and Directors Script

Hi…is MANAGER’S FIRST NAME in please? Hi MANAGER’S FIRST NAME, my name is YOUR FULL NAME. I run a company here in YOUR CITY that is in the process of expanding our operations throughout THEIR AREA. I understand that you are a successful manager at THEIR COMPANY. I run a marketing and international distribution company and I am aggressively seeking some new talent to help me expand my THEIR CITY operations. Are you at all open to taking a look at something that would allow you to not only earn more than you currently are, but also allow you to utilize your current skills in a very entrepreneurial environment? Wait for their answer.

I’d be happy to either drop some information off to you in the mail or send you an email which outlines my company in detail. Which would be better for you?

The Retail Sales and Customer Service Script

This script is best used when calling people who are in either retail sales or work with people on a daily basis from a customer service standpoint.

Hi is RETAIL PERSON’S FIRST NAME in please? Hi RETAIL PERSON’S FIRST NAME. My name is YOUR FULL NAME. Let me tell you why I’m calling. I own a company here in YOUR CITY that is expanding down into the THEIR CITY area. I’m in the process of recruiting and identifying some potential leadership to help me run the sales and management side of my business. I’m looking for people LIKE YOU who have some experience in working with and around people on a daily basis that may not be earning what they feel they are worth. If I could provide you the opportunity to earn more, with long-term career potential, and allow you the opportunity to create a recurring revenue stream that you didn’t have to keep recreating every month, would you be open to investigating it? Wait for their answer.

I’d be happy to either drop some information off to you in the mail or send you an email which outlines my company in detail. Which would be better for you?